2 August 2017

Clubworks: Rethinking Sport for Women and Girls

Today we have launched our ClubWorks Case Study in partnership with London Sport. This project was the result of a common goal: to engage more women and girls in sport across London. Over the past 6 months we have been piloting a bespoke support package to six clubs from the London Sport ClubWorks programme. This support included workshops, one to one sessions, action planning and delivery support. Find out more about how the clubs benefited here.

Heather Smith, Women in Sport’s Innovation Manager  said:

“Working on Clubworks with London Sport has been a great experience for us at Women in Sport. We’ve been able to learn about clubs across London, understand their individual needs and barriers to engaging women and girls. Through this understanding we’ve used our unique insight to develop plans and create actions to help increase the engagement of women and girls in physical activity.”


Richard Croker, London Sport’s Strategic Relationship Manager said:

“This project has given us the opportunity to learn, put research and insight into practice and to see what works when trying to engage more women and girls. In London, only 59.7% of women are engaged in physical activity in comparison to 64.9% of men. Programmes like this give us the opportunity to close that disparity in participation levels and engage more women and girls in physical activity.”

The case study can be found here.